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Drive demand for new products while capturing shoppers who are actively comparing options. Introduce your products to new audiences through interest targeting, then use retargeting to bring shoppers back to their abandoned carts.
Launch a campaign
Trusted by Brands and Advertisers
Shoppers often struggle to distinguish between devices with similar specs. In the electronics sector, buyers carefully compare features, pricing, and design long before making a purchase.
Video, Rich Media, and high-impact ad formats quickly highlight your product’s key specs in action, complete with pricing and promotional terms. Plus, our Smart Impressions technology ensures you only pay for ads that actually appear in the user’s viewable area.
Target consumers based on interest, behavior, and search signals—capturing users right as they compare smartphones, browse home appliances, or look for the latest gadgets.
Fusify DMP and third-party data tap into high-relevance audience segments, while contextual targeting places your ads directly alongside tech-related content.
Keep your brand away from sensitive or unsuitable content. We analyze page content in real time and filter out placements that do not meet your requirements. Independent IAS verification can also be added to your campaign.
With more than 30 ad formats, you can choose how to present your products at each stage of the purchase journey. Showcase flagship launches in video, let shoppers explore specifications and color options through interactive Rich Media, and bring them back to abandoned carts with dynamic retargeting.
Install the Fusify Pixel and track exactly what users do after clicking your ad. You'll instantly see which ads and creatives perform best, how traffic converts, and what steps buyers take on your site. Campaign launch, targeting, and end-to-end analytics — all in one dashboard.
Launch a campaign
How we delivered large-scale reach for Mastercard campaigns in partnership with PrivatBank and Oschadbank. The activation generated over 1.5M quality impressions, with viewability in high-impact formats reaching up to 93%.
Build demand for your product before the buyer even starts choosing.
Brands choose Fusify because performance is transparent from launch to final report
Using Native Video in our clients' advertising campaigns allows them to increase brand reach and recognition in the digital world at an optimal cost and with full placement control.
Using Native Video in combination with audience targeting enables us to interact with our clients' target audience. We have the ability to control placements in real-time and make optimizations.
We use Native Video on an ongoing basis thanks to controlled and predictable results. We also highly value the full-service support from the Fusify.io team and their responsiveness in addressing any issues.
We use Fusify DMP and partner DMPs to select audiences based on their interests and online behavior, taking your product category and target locations into account. Contextual targeting also places your ads alongside relevant content, including product reviews, specification comparisons, and industry news.
Buying electronics takes time as shoppers compare prices and specifications. We plan campaigns around that process, introducing a model’s benefits and using dynamic retargeting to remind shoppers about products left in their carts.
Smart Impressions only counts an impression when the ad placement enters the visible area of the screen. If a user does not scroll far enough to reach it, the impression is not counted.
We analyze page content in real time and filter out placements that do not meet brand safety requirements. Third-party verification from IAS can be added for independent checks and to help exclude placements alongside unsuitable content.
Fusify Pixel records website events and technical data needed for advertising analytics, such as IP addresses and browser types. It does not collect names, phone numbers, email addresses, payment details, or passwords.
